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CRT-550 Dump File & CRT-550 Latest Test Braindumps

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To prepare for the CRT-550 Exam, you need to have a deep understanding of the Marketing Cloud platform and the various tools and techniques used to manage marketing campaigns. This includes knowledge of email marketing best practices, data management, and marketing automation. Additionally, you will need to know how to create and manage customer journeys, which is one of the most critical aspects of Marketing Cloud.

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Salesforce CRT-550 Exam is a challenging exam that requires a lot of preparation to pass successfully. CRT-550 exam is designed to test the candidate's knowledge of marketing cloud and its various features and functionalities. Aspirants need to have a deep understanding of the marketing cloud platform, its features, and its integration with other Salesforce products. Candidates also need to be familiar with various marketing channels such as email, mobile, social, and web.

Salesforce Preparing for your Salesforce Certified Marketing Cloud Consultant Exam Sample Questions (Q144-Q149):

NEW QUESTION # 144
Scenario: NTO has configured Reply Mail Management (RMM) to handle manual unsubscribe requests.
However, customers are still receiving marketing emails despite sending unsubscribe phrases like "take me off your list" or "opt out".
How could this behavior be corrected?

A. Ensure the two phrases are added to the "Filtered Keywords" data extension
B. Ensure the DNS Record Redirect is correctly configured
C. Ensure the two phrases are added to a filtered keyword list
D. Ensure "Common Misspellings" is selected as one of the Reply Filters

Answer: C

Explanation:
The correct answer is B, because:
In Salesforce Marketing Cloud, Reply Mail Management (RMM) processes replies to email messages and can automatically take action - such as unsubscribing a user - when specific unsubscribe keywords are detected.
Salesforce official documentation states:
"Reply Mail Management uses filtered keywords to identify unsubscribe requests. You must configure these keywords manually. If users reply with phrases not included in the filtered keyword list, they won' t be unsubscribed automatically." (Source: Salesforce Marketing Cloud Reply Mail Management Overview) Thus, if phrases like "take me off your list" or "opt out" are not yet added to the filtered keyword list, RMM will not recognize them as unsubscribe requests, and no action (unsubscribe) will be taken.
# To correct this:
* You must add custom phrases such as "take me off your list" and "opt out" to the Filtered Keywords list in RMM settings.
Why the other options are wrong:
* # A. Ensure the DNS Record Redirect is correctly configured:
* DNS redirection issues affect reply routing, not keyword detection.
* # C. Ensure the two phrases are added to the "Filtered Keywords" data extension:
* There is no "Filtered Keywords" data extension. It's a configuration inside RMM settings, not a data extension.
* # D. Ensure "Common Misspellings" is selected as one of the Reply Filters:
* "Common Misspellings" handles typos but won't automatically detect entirely new phrases unless those phrases are explicitly added.
Further reference:
"Customizing the filtered keywords list improves unsubscribe recognition. Without these custom keywords, subscriber responses will not trigger the intended actions." (Source: Salesforce Marketing Cloud Admin Guide - Reply Mail Management Configuration) Thus, B is the correct solution.

NEW QUESTION # 145
A publishing company presented the following: A need to send renewal reminders to customers whose subscribers expire in 7 days and 15 days. A campaign needs to created and managed by a general marketing user who will not have administrative rights and who is not technical. The customer's expiration data is included in the data filter.
Which three components should the customer's solution include?

A. Suppression List
B. Data Filter
C. Template Based emails
D. Triggered Send
E. Automation Studio

Answer: B,C,E

NEW QUESTION # 146
Northern Trail Outfitters is having their regional supplier conference and wants to allow attendees to request event-specific safety notifications, schedule or room changes, and surprise pop-up sessions.
Which solution should they use?

A. CloudPages opt in to Event Journey
B. Keyword opt in and SMS Messaging
C. Smart Capture and Triggered email messaging
D. Existing Email Event Notification Subscription

Answer: B

Explanation:
Explanation
Keyword opt in and SMS Messaging can be used to allow attendees to request event-specific notifications by texting a keyword to a short or long code. The keyword can trigger an SMS message with the requested information or a link to aCloudPage with more details. References:
https://help.salesforce.com/articleView?id=sf.mc_moc_keyword_opt_in.htm&type=5https://help.salesforce.com

NEW QUESTION # 147
Northern Trail Outfitters wants to control what content is available to certain users and business units. They also want to control what is allowed to be edited and ensure those edited are reviewed prior to being changed.
What should be implemented to achieve these goals?

A. Edit the Content Permissions and Restrictions by Role setting for each user.
B. Build out an internal business governance and process to support this.
C. Set up Approval Workflow and Share setting inside Marketing Cloud.
D. Integrate an outside CMS with all these permissions built in.

Answer: C

Explanation:
Setting up Approval Workflow and Share setting inside Marketing Cloud can be used to control what content is available to certain users and business units, what is allowed to be edited, and ensure those edits are reviewed prior to being changed. Approval Workflow allows users to submit content for approval before it can be used in messages or journeys, while Share setting allows users to share content across business units with different levels of access. References: https://help.salesforce.com/articleView?id=sf.
mc_co_approval_workflow.htm&type=5 https://help.salesforce.com/articleView?id=sf.
mc_co_share_content_across_business_units.htm&type=5

NEW QUESTION # 148
Northern Trail Outfitters (NTO) is using Einstein Content Selection to populate its emails with personalized product images at send time. Tnese emails typically see high engagement, but because of the frequency of these emails, a customer could see the same image asset several times within a 2-week span.
How should NTO marketers ensure there's a limit to the number of timet a particular image asset can be chosen for a customer?

A. Set a Fallback Asset.
B. Utilize Einstein Engagement Frequency to send the emails less often.
C. Ask the content team to create more images in order to diversify the asset pool.
D. Set Fatigue Rules for the product Asset Classes.

Answer: D

Explanation:
To ensure there's a limit to the number of times a particular image asset can be chosen for a customer, Northern Trail Outfitters should set fatigue rules for the product asset classes. Fatigue rules are settings that allow marketers to control how often an asset can be selected for a customer within a specified time period.
For example, a fatigue rule can prevent an asset from being selected more than once in 14 days. References:
https://help.salesforce.com/s/articleView?id=sf.mc_ceb_einstein_content_selection_fatigue_rules.htm&type=5

NEW QUESTION # 149
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